Privacy Policy
Last updated: October 2026
This policy explains what information Nightshade & Sugar collects, how it’s used, and which third-party services may process it.
Nightshade & Sugar respects your privacy and collects only the information reasonably necessary to operate the website, process orders, communicate with customers, and run the bakery.
Information You Provide
When you place an order, join the mailing list, submit a contact form, or otherwise interact with the website, you may provide information such as:
- your name
- email address
- billing or pickup information
- order details
- messages you choose to send
- payment-related information required to complete a transaction
Orders and WooCommerce
Nightshade & Sugar uses WooCommerce to manage online orders.
Information associated with your order may include your name, email address, billing information, order details, payment status, and other information necessary to process and manage your purchase.
Order information may also be retained as needed for customer service, accounting, tax, fraud prevention, and legal obligations.
Payments
Payments may be processed through Stripe or PayPal.
When you choose one of these payment methods, information necessary to process the transaction may be shared with that provider, such as your name, email address, billing information, transaction amount, and payment-related identifiers.
Nightshade & Sugar does not directly receive or store your complete credit or debit card number.
Stripe and PayPal process information according to their own privacy practices. PayPal may also use cookies and similar technologies as part of its services.
Website Analytics
Nightshade & Sugar may use Google Analytics to understand how visitors use the website, such as which pages are viewed, how visitors arrive at the site, and general interaction patterns.
Google Analytics may collect information such as browser or device information, approximate location based on IP address, page views, session information, and other usage data. It may also use first-party cookies to distinguish users and sessions.
Analytics information is used to understand and improve the website, not to personally identify individual visitors.
Email and Newsletter
Nightshade & Sugar uses MailPoet to manage email subscribers and send newsletters or other requested email communications.
If you subscribe, information such as your name, email address, subscription status, and email engagement information may be stored or processed through MailPoet and its service providers.
Depending on the MailPoet settings enabled on the site, MailPoet may also use cookies to measure email or website engagement.
You may unsubscribe from marketing emails at any time using the unsubscribe link included in those messages.
Contact Forms
If you submit a message through the Contact page, the information you provide is used to respond to your inquiry.
Contact-form submissions may be sent directly by email and may also be retained by the website or form system depending on the site configuration.
Cloudflare
Nightshade & Sugar uses Cloudflare for website security, SSL, performance, and traffic management.
Cloudflare may process technical information such as IP address, browser information, and security-related request data as part of providing those services. It may also use cookies that are necessary for security and site functionality. Cloudflare Docs
Cookies
This website may use cookies and similar technologies for:
- shopping cart and checkout functionality
- payment processing
- security and fraud prevention
- website analytics
- email and subscriber engagement
- remembering preferences or session information
- Some cookies are necessary for the site to function. Others may be used for analytics or engagement tracking, depending on which features are enabled.
How Your Information Is Used
Your information may be used to:
- process and manage orders
- process payments
- provide pickup information
- communicate about an order
- respond to questions
- send newsletters or requested email communications
- improve website performance and usability
- prevent fraud or misuse
- maintain accounting, tax, and business records
- comply with legal obligations
Nightshade & Sugar does not sell your personal information to advertisers or data brokers.
How Long Information Is Kept
Information is retained only as long as reasonably necessary for the purpose for which it was collected, including order fulfillment, customer service, accounting, tax, security, and legal requirements.
Third-Party Services
Nightshade & Sugar uses third-party services to operate the website and process transactions, including:
- WooCommerce
- Stripe
- PayPal
- Google Analytics
- MailPoet
- Cloudflare
These providers may process information according to their own privacy policies and terms.
Your Choices
You may:
- unsubscribe from marketing emails at any time
- contact Nightshade & Sugar to ask what personal information has been provided directly to the bakery
- request correction or deletion of information where legally permissible
- adjust cookie settings through your browser or any cookie controls provided on the website
Policy Updates
This Privacy Policy may be updated occasionally as the website, services, or legal requirements change. The most current version will appear on this page.
Questions
Questions about this Privacy Policy can be submitted through the Contact page.
